Start-up

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Éditeur :

Springer Berlin Heidelberg


Paru le : 2006

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Description


About this book
This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.
Written for:
Professionals and academics who wish to start their own business
Keywords:

Business Planning
Entrepreneurship
Management
New Business
Start-up
Pages
n.c
Collection
n.c
Parution
2006
Marque
Springer Berlin Heidelberg
EAN papier
354032982X
EAN PDF
354032982X

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
0
Taille du fichier
-
Prix
45,94 €

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