Managing Asian Destinations

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Éditeur :

Springer


Collection :

Perspectives on Asian Tourism

Paru le : 2018-04-05

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Description
This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to explore destinations in Asia and beyond, an understanding of how Asian destinations practice tourism is crucial to the future sustainable development of global tourism. This book provides an invaluable stock of research and knowledge based on the Asian practice and experience in destination planning, marketing, and management, offering insights into the latest development and trends in the region.
Pages
277 pages
Collection
Perspectives on Asian Tourism
Parution
2018-04-05
Marque
Springer
EAN papier
9789811084256
EAN PDF
9789811084263

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
27
Taille du fichier
6830 Ko
Prix
105,49 €