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Télécharger le livre : Website Quality and Shopping Behavior
Tereza Semerádová , Petr Weinlich
Website Quality and Shopping Behavior
This book analyses the impact of web design parameters on user experience and the behaviour of website users. Website design is considered one of the key parameters of a company's Internet presentation, affecting consumer attitudes and buying behaviour. The authors...
Editeur : Springer
Parution : 2020-04-03
Collection : SpringerBriefs in Business
Format(s) : PDF, ePub
52,74 €
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